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Case Studies
Learn more about how I design and my process.
Czytaj PL Krakww
The summer edition of Read PL was designed to refer to classics of Krakow literature in a light summer edition. The Read PL campaign promotes reading in the form of providing a library of ebooks and audiobooks for the duration of the campaign. The identification of the action was to correspond with summer in Krakow, the style and modernity of other editions of Read PL, and to encourage, especially young people and teenagers, to get to know classic literature. https://woblink.com/s/akcja-czytaj-krakow
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Woblink
Woblink to księgarnia internetowa specjalizująca się w sprzedaży ebooków i audiobooków, działająca na rynku już ponad 13 lat.
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Frapol
The most important goal was to arrange and plan visual communication in the context of upcoming changes for the company. Frapol is an environmentally recognized brand with years of experience in the market. Recently, it has intensified its marketing activities by opening up also to individual customers. The refreshed identity is intended to respond to the needs of a wide range of customers and follow the trends of modern competition. The challenge was to match the large amount of printed materials already in place at the company.
Project details
Kubuś Theatre
Kubuś Theater is a Kielce theater for children. For many years it has been frequented by both parents with children and school trips. The theater's website did not address the needs of individual customers or groups. The main ux goal was to analyze the audience's emotions and translate the theater experience into a digital product.
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Podlasie Opera and Philharmonic
The rebranding focused on analyzing the Podlasie Opera and Philharmonic's current communications and examining the target audience. Recipients of the opera's offer are people of different ages and backgrounds, so the identification must respond to the needs of a wide range of visitors. The Podlasie Opera and Philharmonic is a modern and dynamic institution, and its identification should reflect this.
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Joanna Galanin
Joanna Galanin is a cosmetologist who presents herself mainly on Instagram. She needed a visual identity that was elegant and easy to use on a daily basis, based mainly on photos. Joanna is also a trainer, so she needed printed materials such as certificates and business cards. To achieve the desired effect of minimalism, the color palette is limited to almost only white and black, and serif clear typography is juxtaposed with a simple Now typeface.
Project details
UI and branding for small brands
The most important goal was to arrange and plan visual communication in the context of upcoming changes for the company. Frapol is an environmentally recognized brand with years of experience in the market. Recently, it has intensified its marketing activities by opening up also to individual customers. The refreshed identity is intended to respond to the needs of a wide range of customers and follow the trends of modern competition. The challenge was to match the large amount of printed materials already in place at the company.
Project details
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